Hi there!
I'm a creative marketing director & leader,
brand developer, and communications specialist with a proven track record of success in the industry for over 20 years.
.
I'm a creative marketing director & leader,
brand developer, and communications specialist with a proven track record of success in the industry for over 20 years.
.
Hello world, I’m Katie. (she/her)
I’m a creative, marketing, and communication native who loves engaging with people. This is just one of the reasons why I became so fascinated by human behavior and creativity, the study of communication, and the arts.
I love a good challenge. I’m no stranger to managing teams, creatives, technologies, processes, strategies, and budgets. I can wear many hats at once and look fabulous while doing it. I’ve run campaigns with duct tape and sweat and also successfully turned large budgets into 3:1 ROIs.
I believe great brands do more than sell products—they tell stories that inspire action, break down barriers, build trust, and foster real human connection.
Throughout my career, I have cross-trained in almost every discipline within marketing, creative, brand strategy, and advertising, as well as extensively in design and development.
I stay ahead of industry trends, consumer behaviors, and storytelling strategies, always seeking ways to elevate brands and create meaningful connections. For me, great leadership isn’t just about meeting targets—it’s about empowering others and fostering passions and sustainable success.
I enjoy thinking big and being a mom. I’m a huge wellness and mindfulness enthusiast, environmentalist, humanitarian, animal lover, and sucker for DIY projects.
I take pride in delivering results with precision, passion, and a commitment to excellence.
I’m seeking an organization that values both its customers and employees, where culture matters. I thrive in a team-driven environment where I can apply my creativity and expertise, exceed objectives, contribute meaningful growth, and make a lasting impact while continuing to grow.
Creative Marketing Director
Eugene Cohen Insurance Agency, Inc.
Aug 2014 - present
Contract/Freelance Temp Creative Marketing
Provide temp marketing and design services to companies such as: SpotHero, Hobbico, Revell, Greater Chicago Food Depository, Bon Secours, Fantasy Diamond Corporation, Wellable, Sweet Tea & Jesus, tmr Agency, and CrossWalk Gear
Jul 2009 - Aug 2014
Creative Marketing Manager
Seven One Seven Parking Enterprises
Jul 2010 - May 2013
Creative Marketing Director
Clear Channel Outdoor
Apr 2005 - Jan 2009
Communications/Marketing Coordinator & Designer
Global Escapes
Jan 2006 - Dec 2006
Marketing Specialist Internship
Caraway Grammel and Associates
Aug 2005 - Dec 2005
Bachelor of Science
University of North Florida
Fall 2005
Associate in Arts
University of North Florida
Fall 2005
Degree in Communication with tracks in Marketing, Advertising, & PR
Degree in Fine Arts with tracks in Studio Art, Graphic Design, & Photography
Brand & Business Development
Communication Strategies
Project Management
Art Direction & Production
Content Management
Content Creation & Curation
Lead Generation
Leadership & Team Building
Digital Marketing & Social Media
Data & Market Research
Event Marketing & Coordination
Email Marketing
Channel Marketing
SEO & CMS
Adobe Creative Suite: Photoshop, InDesign, Illustrator, Acrobat Pro DC
Microsoft Office
HTML
Digital & Social Media Planning/Advertising
Process Development
B2C Marketing
B2B Marketing
Analytics and Market Research
Adobe Creative Suite
Photoshop
InDesign
Illustrator
Premier
Marketing Automation
MailChimp
Hubspot
Marketo
SalesForce
Other CRM Softwares
Platforms
Mac
PC
Social Media
Meta (Facebook & Instagram)
LinkedIn
Twitter
YouTube
Vimeo
TikTok
Microsoft
Office 365
SharePoint
PowerPoint
OneDrive
Teams
Outlook
Word
Excel
Google Workspace
Gmail
Calendar
Drive
Docs
Sheets
Slides
MarTech
Salesforce
Google AdWords
Google Analytics
Google Tag Manager
Google Webmaster Tools
CMS (Shopify, Wordpress)
App Management (Apple & Android)
“Listen, I’ve been around a long time, and I don’t waste my time with people who don’t know their stuff. Katie Anderson? She knows her stuff. She’s sharp, she’s quick, and she actually cares—which, let me tell you, is rare.
Katie is an expert at all things marketing. She’s got vision, strategy, and the kind of instincts you can’t teach. Creativity isn’t just something she does—it’s who she is. She sees angles and opportunities no one else does, and she makes it all look effortless. She doesn’t do fluff, she does results. She’s on top of everything before you even have to ask, and if she says she’ll get something done, consider it done.
Bottom line? If you want someone smart, instinctively creative, and damn good at their job, Katie’s the one you want in your corner.”
“Katie is a tireless team player. Her marketing skills are broad, and she’s always ready to expand her knowledge base. She takes ownership of tasks and juggles ten projects at a time with grace. Katie always maintains a positive spirit which is infectious! An asset where ever she is.”
“Katie is a dedicated professional. She is incredibly creative and works diligently at problem solving. By incorporating her multi focus and project management, she is able to exceed expectations and deliver on all deadlines. She is a team player, operates with integrity, and strong leader and a kind person. She would be an invaluable assets to any organization.”
“Katie is one of the most creative and remarkable people that I have ever met in my life. She sees the world in amazing angles and incredible colors. She is loyal and hard working, and every time I’ve had the honor of being in her company, she’s taught me somethings that I didn’t know. She is a forward thinker, she sees the world in possibilities not in limitations, yet she is sound mind and a great sounding board for critical thinking. I witness her transform into a fantastic Creative Marketing Director, and I often chose her to speak with when I have questions about creative writing, concepts and ideas. She’s my go-to person.
Any company would be so lucky to have Katie as an employee. She will take your company to new heights, planes and dimensions of possibility. If I had my own company, I would definitely have her run it as Creative Art Director, Chief Executive Officer or even Chief Operations Officer. She is that good. I am honored to recommend Katie and wish her well in all of her endeavors.”
“It was an absolute pleasure working with Katie while she was with Clear Channel. She was always quick to respond to needs in the office as well as always willing to work with me to find solutions for my clients. Her bright smile and cheery personality always made her enjoyable to be around!”
“Katie worked at our agency for a short period of time. During that period we found her passion and enthusiasm infectious. She was not afraid to jump in with her talents and ideas which made her an asset to our team. Her personality and willingness to go the extra mile will make her a great addition to any team.”
A few hobbies and passions I enjoy when I’m not executing marketing/business strategies include:
Being a kickass mom, enjoying the outdoors, spiritual & mindfulness practices, health & wellness, DIY projects, volunteer work, supporting regenerative agriculture & conservation, environmentalism, animal & human advocacy, water sports, cooking & baking (especially with my sourdough starter), photography, sustainable fashion, making art, and most importantly, quality time and adventures with my family and our rescue dogs—Honeybee & Luke!